Satanic ‘Bible Girl 666’ Shirt Featured in Target Pride Collection; Christians Call for Boycott
For over a century, Target stores have provided clothing, household items, and even groceries for households around the country. Through several store redesigns and trendier looks—including “prairie” dresses—Target has been at the center of customers’ opinions and criticisms. Just in time to celebrate Pride Month in June, its new Pride Collection brings a new round of public scrutiny and boycotts.
Target has experienced economic highs and lows over the last decade. Recent highlights of the retail giant include incorporating items from the Disney Store and Hearth & Hand with Magnolia. However, even the most loyal of fans are now questioning
whether or not they will continue to shop at Target.
Controversy Over Target’s Pride CollectionScarlett Johnson, who has been outspoken against gender ideology, is a school board candidate and leader among Moms for Liberty-Wisconsin. The organization is made up of “moms, dads, grandparents, and ordinary citizens on a mission to unite community members who are ready to get involved, be engaged, and stay informed on the issues that matter to parents, families, and children in Wisconsin.” Moms for Liberty is known for advocating on local levels nationwide against school curriculums that mention LGBTQ rights, race, critical race theory, and discrimination. Some chapters have successfully campaigned to ban dozens of books from school libraries.
Wisconsin Right Now, a media and news company, picked up some of Johnson’s recent tweets against Target and its new Pride Collection. The company said, “Wisconsin education activist Scarlett Johnson sent the topic viral with a series of tweets…@Target has declined to comment, and the brand has been collaborating with Abprallen for about a year.”
The brand, Abprallen, promotes a number of pride designs. One that isn’t sold in Target stores states, “Satan respects pronouns.”
Johnson said, “I hope Wisconsin residents think twice before they give @target their business.”
Target has experienced economic highs and lows over the last decade. Recent highlights of the retail giant include incorporating items from the Disney Store and Hearth & Hand with Magnolia. However, even the most loyal of fans are now questioning
whether or not they will continue to shop at Target.
Controversy Over Target’s Pride CollectionScarlett Johnson, who has been outspoken against gender ideology, is a school board candidate and leader among Moms for Liberty-Wisconsin. The organization is made up of “moms, dads, grandparents, and ordinary citizens on a mission to unite community members who are ready to get involved, be engaged, and stay informed on the issues that matter to parents, families, and children in Wisconsin.” Moms for Liberty is known for advocating on local levels nationwide against school curriculums that mention LGBTQ rights, race, critical race theory, and discrimination. Some chapters have successfully campaigned to ban dozens of books from school libraries.
Wisconsin Right Now, a media and news company, picked up some of Johnson’s recent tweets against Target and its new Pride Collection. The company said, “Wisconsin education activist Scarlett Johnson sent the topic viral with a series of tweets…@Target has declined to comment, and the brand has been collaborating with Abprallen for about a year.”
The brand, Abprallen, promotes a number of pride designs. One that isn’t sold in Target stores states, “Satan respects pronouns.”
Johnson said, “I hope Wisconsin residents think twice before they give @target their business.”
Some responded by simply tweeting a SpongeBob gif that read, “Nobody cares.”
It’s not just Christians and conservatives who are boycotting the retail chain. Gays Against Groomers is an “organization of gays against the sexualization, indoctrination, and medicalization of children under the guise of LGBTQIA+.” They tweeted strong opposition to the clothing and merchandise that is available to and targets children.
It’s not just Christians and conservatives who are boycotting the retail chain. Gays Against Groomers is an “organization of gays against the sexualization, indoctrination, and medicalization of children under the guise of LGBTQIA+.” They tweeted strong opposition to the clothing and merchandise that is available to and targets children.
“We hope there are enough parents out there that will understand how wrong this is and show them that this garbage will not sell,” tweeted Gays Against Groomers.
Daily Wire reporter Megan Basham has also joined in the boycott. She tweeted, “My husband is not a boycott guy. Can’t remember him ever participating in one & he kind of smiles indulgently at my often short-lived attempts. He saw this Satanic pride gear today & w/ no prompting from me said, ‘We’re done with Target. This family doesn’t shop there anymore.’”
Basham retweeted author and podcaster Josh Daws’ comment regarding Target’s Pride Collection. Daws said, “Boycott @Target. Not only have they gone all in on pride, they’ve embraced a particularly satanic flavor of pride.”
Daily Wire reporter Megan Basham has also joined in the boycott. She tweeted, “My husband is not a boycott guy. Can’t remember him ever participating in one & he kind of smiles indulgently at my often short-lived attempts. He saw this Satanic pride gear today & w/ no prompting from me said, ‘We’re done with Target. This family doesn’t shop there anymore.’”
Basham retweeted author and podcaster Josh Daws’ comment regarding Target’s Pride Collection. Daws said, “Boycott @Target. Not only have they gone all in on pride, they’ve embraced a particularly satanic flavor of pride.”
Replying to Daws’ tweet, one person commented about his struggle with so many companies embracing and promoting pride. He said, “The problem is that I’m losing track of increasing number of companies pushing this stuff. I guess I need to keep a list.”
While America upholds and defends freedom of speech, many Christians and conservatives feel this has crossed the line. The product description of one t-shirt in Target’s Pride Collection reads, “Pride Adult Drag Queen ‘Bible Girl 666’ Short Sleeve T-Shirt.”
Another commenter promoted speaking up. He wrote, “That’s good for him. So many people sit by and just say whatever, and it allowed the crazies to go unchecked and move the line. Glad he found his line, and hope he helps push back.”
Eric Metaxas joined in the conversation by tweeting, “It’s time to boycott Target stores.” Metaxas shared one of Johnson’s tweets, which included a quotation from Abprallen: “Satan loves you and respects who you are…LGBTQIA+ people are so often referred to as being a product of Satan or going against God’s will, so fine. We’ll hang out with Satan instead.”
Many commented that they had been boycotting the retail store since their bathroom policy changes back in 2016. Target boasts that it stands for inclusivity and allows “transgender team members and guests to use the restroom or fitting room facility that corresponds with their gender identity.”
Others are torn over whether boycotting really makes a difference. Nevertheless, some are calling on Christians to live out their convictions with their purchases.
Target Offers a Wide Range of Pride MerchandiseWith this year’s line of pride merchandise, Target is encouraging customers to “celebrate with clothing, decor, pet gear, and more.”
“Take pride,” Target’s website reads. “Being true to yourself and your community is something to celebrate, all year long.”
The retail store offers pride merchandise for every member of the family—including pets. Customers can find adult clothing, kids’ and baby clothing, and family outfits that coordinate the look—and message—for all family members.
People can also browse through accessories, shoes, party supplies, home decor, books, and media that support pride awareness and verbiage.
Target has officially partnered with, for a limited time, two designers that “express to impress.” JZD is a “queer, Latina-owned apparel & lifestyle brand creating products that make the Latino community feel represented and connected to their roots.”
Ash + Chess is a “stationery & gift company that creates greeting cards, art prints, and more to uplift the queer community.”
Target is interested in building even more relationships with other pride designers. They state, “If you’re an LGBTQIA+ founder, owner, creator, or entrepreneur, we want to know about it. Register your business with Supplier Diversity.”
While America upholds and defends freedom of speech, many Christians and conservatives feel this has crossed the line. The product description of one t-shirt in Target’s Pride Collection reads, “Pride Adult Drag Queen ‘Bible Girl 666’ Short Sleeve T-Shirt.”
Another commenter promoted speaking up. He wrote, “That’s good for him. So many people sit by and just say whatever, and it allowed the crazies to go unchecked and move the line. Glad he found his line, and hope he helps push back.”
Eric Metaxas joined in the conversation by tweeting, “It’s time to boycott Target stores.” Metaxas shared one of Johnson’s tweets, which included a quotation from Abprallen: “Satan loves you and respects who you are…LGBTQIA+ people are so often referred to as being a product of Satan or going against God’s will, so fine. We’ll hang out with Satan instead.”
Many commented that they had been boycotting the retail store since their bathroom policy changes back in 2016. Target boasts that it stands for inclusivity and allows “transgender team members and guests to use the restroom or fitting room facility that corresponds with their gender identity.”
Others are torn over whether boycotting really makes a difference. Nevertheless, some are calling on Christians to live out their convictions with their purchases.
Target Offers a Wide Range of Pride MerchandiseWith this year’s line of pride merchandise, Target is encouraging customers to “celebrate with clothing, decor, pet gear, and more.”
“Take pride,” Target’s website reads. “Being true to yourself and your community is something to celebrate, all year long.”
The retail store offers pride merchandise for every member of the family—including pets. Customers can find adult clothing, kids’ and baby clothing, and family outfits that coordinate the look—and message—for all family members.
People can also browse through accessories, shoes, party supplies, home decor, books, and media that support pride awareness and verbiage.
Target has officially partnered with, for a limited time, two designers that “express to impress.” JZD is a “queer, Latina-owned apparel & lifestyle brand creating products that make the Latino community feel represented and connected to their roots.”
Ash + Chess is a “stationery & gift company that creates greeting cards, art prints, and more to uplift the queer community.”
Target is interested in building even more relationships with other pride designers. They state, “If you’re an LGBTQIA+ founder, owner, creator, or entrepreneur, we want to know about it. Register your business with Supplier Diversity.”
